Ford India has signed actor Suniel Shetty as the brand ambassador for its SUV - the Endeavor. Ford India will roll out a new leadership Endeavor print campaign will start 23 January 2009 in newspapers across India, with Suniel Shetty. Ad campaign that will strengthen the brand positioning for the Endeavor, is reflected in its new slogan.
"Cars have always ranked high on the priority list, and Ford Endeavor is a dream for every car Buff looking for a true blue SUV," said chief executive Shetty.Ford marketing sales and service Nigel Wark added: "Endeavor has been the highest selling SUV in 2008. This premium SUV is synonymous with style, power, success, results and adventurous, qualities that formed the basis for an appropriate brand association. Suniel Shetty is not only a proud Ford customer, but is an expression of these key attributes Endeavor perfect.
Sunil Shetty & SUV - the Endeavor with Ford car.
Sunil Shetty & SUV - the Endeavor with Ford car.
Actor Suniel Shetty is brand ambassador for Ford.
Actor Suniel Shetty is brand ambassador for Ford.
Sunil Shetty & SUV - the Endeavor with Ford car.
Actor Suniel Shetty is brand ambassador for Ford.
Sunil Shetty & SUV - the Endeavor with Ford car.
Actor Suniel Shetty is brand ambassador for Ford.
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